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The story takes place at "Tsubogaku Office," an idol management agency that serves as the nest for cultivating future idols destined to shine brightly. The agency is home to seven individuals with distinct personalities: Izumi Kazumi (voiced by Shintarō Takeda), an outwardly cold but deeply passionate person; Nidō Tōya (voiced by Yūsuke Shirai), who strongly dislikes the corruption in the entertainment industry; Izumi Mitsuha (voiced by Tsubasa Yagami), a sensitive and considerate person; Yotsuba Kan (voiced by Ken'ichirō Ōhashi), a talented performer who behaves differently on and off stage; Omisaka Sōgo (voiced by Atsumu Abe), a gentle and responsible person with a strong sense of duty; Rima Nagi (voiced by Takaya Eguchi), a complex and exceptionally good-looking individual; and Nanase Riku (voiced by Kenjiro Hino), a kind-hearted person who always struggles to refuse others' requests. These seven individuals come together at the agency, united in their pursuit of their dreams.